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A little about me
I help growing businesses bring clarity and focus to their marketing so it supports real business goals.
With over 20 years of experience across healthcare, pharmaceuticals, building materials, and AV technology, I understand how marketing needs to adapt to different industries, audiences, and stages of growth.
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I work with B2B and B2C organizations to clarify positioning and messaging, set clear marketing direction, and execute campaigns and content across digital, print, and event channels. My approach combines strategic thinking with hands-on execution—helping businesses improve visibility, generate the right leads, and maintain momentum.
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Based in Montreal, I work bilingually in English and French and partner closely with clients to understand their priorities. When additional expertise is needed, I collaborate with trusted specialists to ensure work stays aligned and delivers meaningful results.
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If this sounds like the kind of support you’re looking for, I’d be happy to connect.
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Veronique
Professional work experience
Techni+Contact Canada Ltd
Sept 2024 - July 2025
At Techni+Contact, I led content-driven marketing initiatives that strengthened brand visibility and positioned the company as a trusted leader in the AV industry. My work focused on defining messaging, improving website performance through SEO and content optimization, and aligning marketing efforts with sales objectives. This role highlighted my ability to bring structure, clarity, and measurable impact to a growing organization.
Sigvaris Group Canada
July 2022 - August 2023
At SIGVARIS, I supported brand, product, and digital marketing initiatives within a global healthcare and consumer brand. I contributed to integrated campaigns across email, web, social, and e-commerce, supporting both D2C growth and B2B dealer communications. Working in a regulated, multi-market environment strengthened my ability to balance brand consistency, performance, and cross-functional collaboration.
Richelieu Hardware
April 2012 - June 2022
At Richelieu, I held progressive marketing roles within a large, multi-brand B2B organization, supporting brand strategy, product positioning, communications, and sales enablement. I worked across digital, print, events, and showroom environments, collaborating closely with internal teams and external partners. This experience built a strong foundation in managing complex marketing ecosystems while ensuring alignment between brand, marketing, and commercial objectives.
